5. Internet. Having a personal Web site linked to your company's Web site is becoming mandatory for the successful distributor. Your Web and e-mail addresses are the technological version of a business card and brochure. Internet recruiting still requires some high touch to entice people to view your page. Because this is of significant interest, I'll address Internet lead development techniques in detail in a future article. For now, view it as a support tool and not as an alternative to personal interaction.
Most prospective clients are going to be found online because they are searching for related information and will make the purchase right away. These are the prospects that should be the main focus of any campaign that is being set-up by yourself in order to garner interest. The online world is where the most accessible market is and you are able to work 24/7 without even having to sit on the computer physically.
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