And the reason is LEVERAGE… or being able to manipulate other people’s effort and time for your own gain. With MLM, the same principle applies. Everyone has the opportunity to become their own boss and has the opportunity to leverage their time and effort to an infinite extent of people down the line, while giving the opportunity for everyone to make money.
Here is how they mostly work: You sign up and pay the buy-in fee to receive your startup kit, and then you start clogging everyone’s social media feeds about your new venture and beg your friends and family to join you on your “journey to financial success”. You host a bunch of fake parties and wine tastings or worse, you meet up one-on-one to catch up and the whole thing turns out to be nothing more than a demo and sales pitch where you guilt your friends into buying stuff they don’t want or need. After you subject them to that, you then try to recruit them to join your team of consultants, or whatever term your particular MLM uses.
Fast forward to 2017. LuLaRoe is the biggest MLM for women. “More than 80,000 women have paid around $5,000 for several boxes of low-cost clothing and worked as much as 80-hour weeks to outfit hundreds of thousands of suburban women in multicolored polyester. But according to a report that studied the business models of 350 MLMs, published on the Federal Trade Commission’s website, 99% of people who join multilevel-marketing companies lose money. Depending on how you look at it, it’s either a brilliant business model or a predatory practice — or a little bit of both.” (FTC)

However, as aforementioned, you may know people that sell products from Mary Kay, Avon, Advocare, Tupperware and the like (see more companies in our Featured Home Businesses section). You know people who sell these types of products because they believe in the products and the companies that stand behind them. These companies empower those who sell their products to actually establish their own businesses, selling the products. This is very attractive to many entrepreneurial-minded people who do not want to have a boss watching over them but also want some pre-established structure and support. Most MLM organizations provide a very robust infrastructure and great training as well as impeccable rewards (hello free cars and trips!).
Everyday, people get sucked into the lure of MLMs (“multi-level marketing” or “network marketing”) and I can’t stress enough the need to stay far, far away from them. These include Herbalife, Arbonne, LuLaRoe, Younique, Rodan + Fields, and Amway among many others. I understand the need for flexibility, especially if you are a full-time student or are raising young children. Believe me, I also understand getting a job that allows you to create your own schedule and work remotely takes Hunger Games level competition. I am always surprised when I see college educated women sucked into these things. But it’s telling about other issues, like childcare, maternity leave and corporate culture in the US. MLMs are pyramid schemes, and are extremely predatory because the only way to make any money is to sign up more and more people under you which will just ruin your social relationships and make you a pariah where it matters most: your friends and family members.

Be careful when choosing a place to get your leads. Not all MLM Lead companies are created equal. It is going to be the single most important decision you make when trying to grow your MLM Business. Make the wrong choice and you will waste your time and money as well as the time and money of your downline. Make the right choice and you can be building your business successfully for years to come. http://www.abettermlmlead.com
Thanks Ray for this info about the lead company. Some time ago I purchased Todd’s script book and purchased a large group of leads from another company. After over 400 calls I realized that the company had sold my ‘exclusive’ leads, muliple times. Did I consider it a waste of time and money? No, it was a very good training opportunity for me. Most people have a job and work and can’t take time off to get a ‘telemarketer’ job. But they can get a script book and get a group of inexpensive leads and use it as a form of training on the phone. After a large no. of calls the phone can become a familiar and usable tool.
MLM itself is a legitimate business strategy. However the subject of ethics can be rather vulnerable. The pyramid scheme, unlike MLM, is clearly a scam. In a pyramid structure, a member pays a fee to join. A portion of the money will then be remitted back to them when they bring a new member into the scheme. No products are involved in this scheme, simply get more people to dump in money for your chance to make more money.
I believe the ones that don’t make it in the industry (if they chose a good one) don’t give it enough time (like you said they quit before a year is up) and commitment to doing what it takes to grow. I don’t spam FB and only 2 family members order product but I have at least 100+ home school moms making >$2000/mth. Some team members make more, some less. It’s what they put into it (business wise not monetary)
Other than that, great info, but I’d have to respectfully disagree with the logic behind not being a part of an MLM. It’s one business model. And whether you want to make it your full time job or just dabble, so long as you find a product and company you love, it can be a great way to diversify your income streams. $5000 a year (or $5) is more than most people make on their 401K, savings or any other conventional ways of investing. It’s an investment, and for those that chose to continue through the plateau, it results in residual income. Don’t like sales? Some of the companies are moving away from the door to door type sales models and putting a lot more emphasis on team building and adding value. And many companies are also discouraging distributors from spamming on social media- again- it comes down to the individual and their own business acumen. We can spend our lives blaming they systems or we can just own ourselves and be grateful for whatever we’ve learned from, and created out of each opportunity presented to us. It’s the choice of the individual at the end of the day but one thing I can say with certainty is that someone who blames MLM for their lack of success is lacking responsibility for themselves in other areas of their life too.
QUALITY LEADS THAT ARE NEVER OVERSOLD: Responsive MLM Leads are essential for the growth of any network marketing/home based business. Many of our competitors resell leads innumerable times and render the leads unresponsive and worthless. Unlike our competitors, we pledge to sell our leads a maximum of 2 times to two different and absolutely unrelated businesses. In fact, our exclusive leads are sold just once!
The reason I started Apache Leads way back in 2003 was that I was a Diamond level distributor for a San Diego based MLM company and had quite a large business. None of my associates had any access to leads, so that's how we got started. The demand for leads grew so fast that I had to focus on getting quality, affordable leads in ever increasing numbers.
Our Real Time Short Form Leads are the greatest thing around when it comes to Home Based Business and MLM leads! These leads are the freshest possible! Here’s how it works: a person accesses the internet and requests information about working from home. Within seconds of when they click “Submit,” their information is emailed directly to you! By delivering the leads instantly, if you are logged onto your email, you are able to contact them immediately, possibly while they’re still online! Our high-speed technology will work wonders for you and you’re business! Real Time Leads are available in the United States only.
How many leads do you get for your money? Obviously the more leads you can get for the best price the more leads you can buy at a time. MLM Leads are a great way to not only create activity in your MLM Business, but also find some great people for your business. Want a great way to build your MLM business? Well Co-registration MLM leads are one of the best ways to find new prospects and new product buyers. Multi-level marketing lists generated by quality companies that have the tools and experience to glean true lists for an advertiser's particular marketing needs are also known as targeted MLM leads.
The FTC’s case against BurnLounge provides an example. BurnLounge argued that its participants bought product packages consisting of sales websites and music-related merchandise because they wanted to use the merchandise. When BurnLounge’s product packages were untied from the business opportunity, however, monthly sales of these packages plummeted by almost 98 percent. At most, actual demand was responsible for only a small minority of package sales, and BurnLounge was found to have an unfair or deceptive compensation structure. 
If you want quick leads to your business opportunity as of yesterday, why not send a quick request. You just need to visit the members list, choose target members and send them a message. Remember, you can categorized members according to their countries of origin. So you can go for Australian, UK, USA … business opportunity leads without having to sift through hundreds of countries that you are not interested in. 

Use a tool. You should not be explaining everything about your opportunity or whatever it is you have to sell over the phone, point them to a video, sizzle call, event in their area, anything but you try to explain it all over the phone. You can say “The first step to see if this is even a fit for you is to watch our short overview video at ________________”
If you insist on trying one of these MLM offers, the least you can do is look for proper business registration with BBB, toll free number, and proper address (no Post Office box). Also, you will need lots of family and friends to make it work. As a final step, check the MLM materials for one or more of these "red flags" that are associated with the worst of the offerings:
4. Cassette tape or video sponsoring. If your company has an exciting cost-effective product cassette tape, it can be used in place of or in addition to a brochure. These are automatic merchandisers that stimulate people to action. While opportunity tapes are important, most successful recruiters lead with a good product tape. Once people appreciate your product offering, they're more open to the business opportunity.

And these sales aren’t just to customers. You see, in order to join an MLM you usually need to buy products to sell (often referred to as a starter kit, or similar). And then in order to remain a seller, stylist, supervisor, or whatever term the company uses, you often need to make a minimum number of sales in a given time period (though not always).
MLM companies have been trying to find ways around China's prohibitions, or have been developing other methods, such as direct sales, to take their products to China through retail operations. The Direct Sales Regulations limit direct selling to cosmetics, health food, sanitary products, bodybuilding equipment and kitchen utensils. And the Regulations require Chinese or foreign companies ("FIEs") who intend to engage into direct sale business in mainland China to apply for and obtain direct selling license from the Ministry of Commerce ("MOFCOM").[63] In 2016, there are 73 companies, including domestic and foreign companies, that have obtained the direct selling license.[64] Some multi-level marketing sellers have circumvented this ban by establishing addresses and bank accounts in Hong Kong, where the practice is legal, while selling and recruiting on the mainland.[10][65] 

I have had a lot of people ask me about buying opportunity leads so I decided to team up with Responsive Data that is the top supplier of real time leads in our industry. Their services are used by people like Ray and Ferny, Todd Falcone, Ted Nuyten and more. If you are serious about buying leads or want to get better on the phone, visit my brand new page where you can buy leads today – Business Opportunity Leads Store
Market America is just as known for their massive discounted products portal as they are for their crazy rich CEOs. I’m talking Forbes list, mansion in Biscayne Bay and penthouse in Manhattan, celeb bffs, and giant yachts rich…all thanks to MLM. They’ve hit their fair share of SEC-shaped road blocks, but Market America is still going strong at #29 on the DSN Global 100.

I believe the ones that don’t make it in the industry (if they chose a good one) don’t give it enough time (like you said they quit before a year is up) and commitment to doing what it takes to grow. I don’t spam FB and only 2 family members order product but I have at least 100+ home school moms making >$2000/mth. Some team members make more, some less. It’s what they put into it (business wise not monetary)
I am considering joining a MLM but can’t decide. Almost everyone I know either does Genesis Pure, Xyngular, or Thrive. I want something that is healthy and simple. Not something you have to do 3-5 items to have great health results. Please help! There are so many choices. I have researched and read reviews, about the companies and they each have pros and cons. Suggestions please Elliot and thanks again for your time and assistance.
On a side note, I started using doTERRA about five years ago and love the oils! I didn’t join them to sell, or make money. I just wanted to raise awareness in what they could do and help with for individuals and families, as they did me and mine. In fact, many of my friends are now distributors (not under me). Lost opportunities? Not at all, in my book. More power to them! Back to R + F, and a little more insight from you would certainly scratch an itch.

Once you are ready to buy leads, understanding which lead product is best for you is the next step. Are you interested in calling leads when their interest is at their highest? Then you will want to purchase Real time leads. Are you just getting started and want to get a lot of practice and build your list with a lesser investment? Then, the discounted, aged leads may be better. Test them out and see what works best for you.


Well MLM companies have been a frequent subject of criticism as well as the target of lawsuits. Criticism has focused on their similarity to illegal pyramid schemes (hence the “scheme” reference), price-fixing of products, high initial start-up costs, emphasis on recruitment of lower-tiered salespeople over actual sales, encouraging if not requiring salespeople to purchase and use the company's products, potential exploitation of personal relationships which are used as new sales and recruiting targets, complex and sometimes exaggerated compensation schemes, and cult-like techniques which some groups use to enhance their members' enthusiasm and devotion. Eesh!
But the truth is, an MLM lead purchase is NOT a purchase, but an investment in your business. One good MLM lead can produce tens of thousands of dollars in volume and revenues. If you understand that, then the pricing should not be as important as the quality and training of the Network marketing lead company. And of course, REPUTATION had a lot to do with the selection as well. Some companies that came across really well, when checked on, did not have a very good reputation for MLM Leads and service.
You already know that MLM has the potential to be one of the most valuable business opportunities that you can possibly get involved with. However, if you are getting started with a new MLM venture, you are engaged in an uphill battle. There are plenty of other MLM pros and entrepreneurs out there who would like to use your prospects to build their list!
Some business opportunities may present themselves as a way for participants to get rich or lead a wealthy lifestyle. They may make such representations through words or through images such as expensive houses, luxury automobiles, and exotic vacations. If participants generally do not achieve such results, these representations likely would be false or misleading to current or prospective participants.
If you want to go the technological route, it’s not a bad idea to check out what is out there in lead generation software. You will be able to more effectively send e-newsletters, organize your contacts in a database, and exploit a variety of features which will help you to generate more network marketing sales leads. Implement these step by step, and before you know it you will have a well-developed marketing strategy that helps you to reach out to prospects in a more personalized way.
Before you start trying to generate more leads, make sure you know who you're trying to reach and where you might be able to find them—physically or virtually. First, identify the need or want that your product or service can address. For instance, joining your direct sales business can help a person fulfill a need for more income. Perhaps the wellness products you sell can help people meet their desire to stay healthy.
Often the only way to make these sales is to recruit people under you (making commission off their starter kits) or to buy products yourself. Otherwise you’re left trying to sell your products to friends, family, mums at the school gates, and anyone you come into contact with (one of the reasons why some of the more pushy/desperate MLM reps get a bad reputation).
Although emphasis is always made on the potential of success and the positive life change that "might" or "could" (not "will" or "can") result, it is only in otherwise difficult to find disclosure statements (or at the very least, difficult to read and interpret disclosure statements), that MLM participants are given fine print disclaimers that they as participants should not rely on the earning results of other participants in the highest levels of the MLM participant pyramid as an indication of what they should expect to earn. MLMs very rarely emphasize the extreme likelihood of failure, or the extreme likelihood of financial loss, from participation in MLM. MLMs are also seldom forthcoming about the fact that any significant success of the few individuals at the top of the MLM participant pyramid is in fact dependant on the continued financial loss and failure of all other participants below them in the MLM pyramid.
Considering their products are botanically based with an ingredient policy that prohibits many of the chemicals and fillers Mary Kay and Avon still use in their own products, I’d say they’ve established a business for men and woman who are truly serious about the health of their skin, not just the evenness of their complexion. A little research goes a long way.
Carl Rehnborg is credited as having started the multi-level marketing industry back in the 1930s. After learning about the benefits of dietary supplements in China, Rehnborg came back to the United States and started a company called The California Vitamin Company, which was later rebranded to Nutrilite. Six years after that rebranding, Rehnborg reorganized the company’s structure and the way it sold products into what we know as MLM today.
In many areas, the Commission undertakes case-by-case law enforcement, which can offer significant benefits when compared with prescriptive rulemaking or legislative action. For example, a case-by-case approach allows the FTC to address bad actors engaged in a specific harm, without directly affecting an entire industry. This approach also limits the potential unintended consequences that can result from one-size-fits-all industry standards in statutes or regulations.
While MLM patriarchs may cry hoarse on the many advantages of an MLM business, it is always a great idea to look out for the red flags. Not every Multilevel Marketing venture turns out to be an ‘Amway’, & it is best to remain cognizant of the problems typically faced by business owners. Right from poor support & services, data insecurity, inadequate business intelligence, lack of industrial knowledge to the obstacles stacked up when choosing an allied technology partner this is no smooth ride.
Create a website. Be sure to check the policies of the company you're working with to see what they allow regarding websites. Many MLM companies offer you your own website or a page on their website, and others allow you to make your own. If you can, you should create your own website, because you should try to differentiate yourself from your competitors. If you're not allowed to make a website directly about your business, then make one covering a topic related to your business. For example, if you sell health and wellness products, then start a health and wellness website or blog. You can hire someone to design and build a site for you, or you can use a platform like Squarespace, Wix, Wordpress, or HubSpot to build your own.

You are right in that most MLM have monthly dues and have high entry fees to be distributors or consultants. You are also right in that most MLM companies focus on recruitment and not product sales. I’ve been working with Arbonne now for quite a while and none of those comments apply to this company, which is why I believe they have survived and are only growing at this point, despite some people’s opinion that they will soon be relics like Mary Kay. To become a consultant is a mere $75 dollars, the kit is involved with all free samples and material. Product loading is prohibited. Each event we host regularly ends with most if not all attendees becoming a preferred client for $20 joining fee for the first year and a $15 renewal every year with no monthly expectation and a guaranteed minimum of 20% off of all stock at all times and 40% off of all packages at all times. Not only that consultants can will their business down 6 generations, and the Mercedes incentive is for a purchase, not a lease. We do look to grow our network, but we emphasize this takes hard work and is not a get rich quick scheme. While you hit the nail on the head with most MLM businesses, there are MLM businesses like Arbonne who are a cut above the rest and who are in the habit of not putting pressure on anyone attending to either purchase or join as a consultant. We only want the best in our network and we have thousands of examples of very successful men and woman to show for it. Great article!!!


I recently spoke with San Diego based, Vicki Martin, about her experience with Rodan + Fields. Here's her take on her home business and why the opportunity was so appealing for her and her family, "The decision to join Rodan + Fields Dermatologists came easily. Since 2008 the construction industry [which I was previously in] has been hit hard by our economic downturn and my income has been greatly affected. We were working harder for less like many of our friends. Being part of Rodan + Fields Dermatologists is allowing me to work with highly educated people who share a passion for business and for teamwork. Building a recurring, residual income that grows month over month is going to give my husband and I the peace of mind and financial freedom that is so vitally important to our future. My skin looks better than ever. And, I get to work my job around the rest of my life instead of the other way around."
Are you looking to improve your MLM and Network Marketing sales skills? You're either Making Sales or you're making Excuses, not making any sales. Peter Mingils teaches the Making Sales or Excuses Training Course. To get the right kind of MLM training, you can take the Mini Course or the Full Course and increase your sales and sales management skills!
It is essential to go with an option that is going to deliver these kind of results. This is why the best network marketing leads are often found by just handing out flyers because most people will already have heard of the product/service and are willing to make the purchase right away. Just get the word out and start spreading those flyers and business cards in town. You will be surprised as to how many people are interested in these products/services and are willing to spend money on them.

We are experts in Network Marketing Lead Generation, and know what it takes to find the right type of serious opportunity seekers that are ready to invest time and money in a legitimate business. These leads are hungry to be sold the right biz opp, and buy now. Contact us today so that we can discuss your marketing budget and figure out a Biz op lead program that best fits you and your organization. When you buy network marketing leads you want to be partnered with LavaLeads.com

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